What is included:

1. Website Maintenance

• Automatic updates to core version of WordPress (upon version release)

• Manual monthly updates to all active WordPress plugins

2. Website Support

• Assistance during periods of website downtime

• Necessary fixes to restore normal site operation

• Cross-browser and cross-device support

• WordPress CMS management and consultation

3. Website Updates

• Add, edit or delete text, images and media (i.e. PDF, Movie, etc.)

• Add, edit or delete pages, posts or custom post types

• Basic HTML, CSS, PHP and JS programming

• Basic graphic design changes to color or element arrangement

• Basic SEO related to CMS configuration and meta information

4. Website Reporting

• Add, edit or delete analytics plugins or tracking code snippets

• Assistance managing basic features of Google Analytics

• Assistance managing basic features of Google Tag Manager

• Assistance managing basic features of Google Search Console

• Assistance setting up recurring reports from Google Analytics

What is NOT included:

1. Website Redesign

• Complete redesign or refresh of your website

• Graphic design resulting in changes to 50% or more of a page

• Copywriting (or creation of new page, article or custom post content)

2. Website IT Support

• Third-party email support

• Domain, DNS or name server management

• MySQL database management

• Server hardware or software updates

3. Advanced Development Services

• Malware or hacked site clean-up

• Website security audit, hardening or support

• Website performance audit or advanced optimization

4. Advanced Marketing Services

• Landing page design or development

• Create or manage email template or mail campaign

• Usability consulting or conversion rate optimization 

• A/B or split-testing setup or campaign management

• Advanced SEO related to off-page efforts (i.e. inbound links, etc.)

• PPC management related to Google Ads, Retargeting, etc.

Key Assumptions

What to assume from Backstage Development:

• Backstage Development will perform “Website Maintenance” updates from time to time (as needed)

• Backstage Development will assist with “Website Support” upon request

• Backstage Development will assist with “Website Updates” upon request

• Backstage Development will track all billable time and submit report with your monthly invoice

What we assume from YOU:

• You will provide necessary, valid and working login to your registrar, hosting admin, FTP and WordPress Admin

• You will provide necessary, valid and working login to any required third-party platforms or add Milwaukee Web Design as an authorized user where applicable (i.e. Google Analytics or WP Engine, etc.)

• You will provide all necessary marketing copy, photography and media required to complete requested updates

• Most importantly, you will submit all requests via approved SLA channels